“Revenue is vanity. Margin is sanity. Cash is reality.”

When it comes to selling your business, numbers don’t just tell your story — they are your story. Buyers and investors make decisions based on facts, not feelings. The owners who command the best valuations are the ones who know their metrics cold.

The 10 Commandments of Selling Your Business: Be a Growth Story

When it comes to selling your business, remember this: buyers don’t pay for the past — they’re buying the future.

5th Commandment of Selling Your Business, Diversity Risk
It is a valuation killer to have any heavy concentration with customers or suppliers

Don’t Be the Business: “If your business can’t run without you — it’s not ready to sell.”

3rd Commandment of Selling Your Company - Keep Clean Books
“Messy books are deal killers.”

2nd Commandment of Selling Your Business
Don’t Wait Until the Last Minute

The best time to prepare for your exit was 3 years ago. The second best time is today.

The 10 Commandments of Selling Your Business
Commandment 1: Know Thy True Value